Shooting extra footage and B-roll
B-roll footage is supplementary footage, traditionally used to accompany a docu- mentary or TV news story. For example, in an interview with the president of Smith Industries, during an especially dry segment, you can cut away to show the Smith Industries factory floor or show workers picketing the president’s office.
- roll can be shot quickly and is a useful way to enhance your video’s main story- The more footage you shoot (within reason), the more shots you’ll find that can blend well with the main part of your video. Establishing shots of buildings or areas is a helpful way to indicate where scenes take place. Intercutting (cutting back and forth) between B-roll and your main storyline can heighten the drama or strengthen the message of your video.